About

Our Story:

Morocco's beauty has always been fascinating, from its mesmerising nature to its captivating culture and tradition. What is astounding is how youthful its people look regardless of age whilst having no access to expensive cosmetic products or surgeries. Their ancient secret has always been organic natural formulas and Argan oil has been at the heart of their beauty routine due to its high content of minerals, vitamins and anti-oxidants.  

The concept of Lagzira London came to our founder Adnan Pilditch whilst visiting the South West city of Morocco, Agadir. Having witnessed first-hand the marvellous benefits of the Argan oil through the youthful appearance of the Berber women. He decided that in a world of complex beauty fads we needed to get back to basics and learn from established ancient Moroccan beauty rituals that deliver stunning results naturally.

Our Mission:

As a small Moroccan family business, Lagzira London aims to encapsulate the beauty and tradition of Morocco by creating organic and ethically sourced beauty products infused with Argan oil. We are dedicated to providing Eco-friendly and sustainable green beauty. Knowing that the Argan Oil industry offers an income for most Berber women in the South West Of Morocco, we aim to play a pivotal role in their social and economic development through various charitable programs and empowerment activities.

All our products are 100% Vegan and cruelty free. We ethically source all our products from Morocco and use the finest and most natural ingredients in all our formulas without the use of any chemicals.

We hope you have a great shopping experience in our store and be sure to contact us if you have any questions or need assistance.